The objective of this study was to investigate the quality of mission statements of the pharmaceutical sector companies listed in Pakistan stock exchange. In order to achieve this purpose, mission statements have been analyzed using a Nine Point Scale model given by the Fred R. David. Moreover, number of words and sentences used in the statements were also counted. As per published information of Pakistan Stock Exchange (PSX), a total of 9 pharmaceutical companies are listed within this sector. In this study all listed companies were selected to make analysis. Data needed to make comparative analysis of mission statement were collected from websites of these companies. The findings show that most of the pharmaceutical sector companies of Pakistan are making the average level of score and extreme to incorporate their concerns for customer, product, survival, philosophy and self-concept in their mission statements. But they are giving less focus to technology, market, public image and employees. The length of a mission statements are (Min. = 33 and Max. = 120) in words.
Published in | International Journal of Accounting, Finance and Risk Management (Volume 2, Issue 2) |
DOI | 10.11648/j.ijafrm.20170202.14 |
Page(s) | 74-79 |
Creative Commons |
This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited. |
Copyright |
Copyright © The Author(s), 2017. Published by Science Publishing Group |
Mission Statement, Nine Components, Pharmaceutical Sector Companies
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APA Style
Faizan Asad M. Pill, Irfan Rana, Bilal Shabbar, Ahsan Ali. (2017). Content Analysis of Mission Statements - A Case of Pharmaceutical Sector Companies of Pakistan. International Journal of Accounting, Finance and Risk Management, 2(2), 74-79. https://doi.org/10.11648/j.ijafrm.20170202.14
ACS Style
Faizan Asad M. Pill; Irfan Rana; Bilal Shabbar; Ahsan Ali. Content Analysis of Mission Statements - A Case of Pharmaceutical Sector Companies of Pakistan. Int. J. Account. Finance Risk Manag. 2017, 2(2), 74-79. doi: 10.11648/j.ijafrm.20170202.14
@article{10.11648/j.ijafrm.20170202.14, author = {Faizan Asad M. Pill and Irfan Rana and Bilal Shabbar and Ahsan Ali}, title = {Content Analysis of Mission Statements - A Case of Pharmaceutical Sector Companies of Pakistan}, journal = {International Journal of Accounting, Finance and Risk Management}, volume = {2}, number = {2}, pages = {74-79}, doi = {10.11648/j.ijafrm.20170202.14}, url = {https://doi.org/10.11648/j.ijafrm.20170202.14}, eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijafrm.20170202.14}, abstract = {The objective of this study was to investigate the quality of mission statements of the pharmaceutical sector companies listed in Pakistan stock exchange. In order to achieve this purpose, mission statements have been analyzed using a Nine Point Scale model given by the Fred R. David. Moreover, number of words and sentences used in the statements were also counted. As per published information of Pakistan Stock Exchange (PSX), a total of 9 pharmaceutical companies are listed within this sector. In this study all listed companies were selected to make analysis. Data needed to make comparative analysis of mission statement were collected from websites of these companies. The findings show that most of the pharmaceutical sector companies of Pakistan are making the average level of score and extreme to incorporate their concerns for customer, product, survival, philosophy and self-concept in their mission statements. But they are giving less focus to technology, market, public image and employees. The length of a mission statements are (Min. = 33 and Max. = 120) in words.}, year = {2017} }
TY - JOUR T1 - Content Analysis of Mission Statements - A Case of Pharmaceutical Sector Companies of Pakistan AU - Faizan Asad M. Pill AU - Irfan Rana AU - Bilal Shabbar AU - Ahsan Ali Y1 - 2017/05/19 PY - 2017 N1 - https://doi.org/10.11648/j.ijafrm.20170202.14 DO - 10.11648/j.ijafrm.20170202.14 T2 - International Journal of Accounting, Finance and Risk Management JF - International Journal of Accounting, Finance and Risk Management JO - International Journal of Accounting, Finance and Risk Management SP - 74 EP - 79 PB - Science Publishing Group SN - 2578-9376 UR - https://doi.org/10.11648/j.ijafrm.20170202.14 AB - The objective of this study was to investigate the quality of mission statements of the pharmaceutical sector companies listed in Pakistan stock exchange. In order to achieve this purpose, mission statements have been analyzed using a Nine Point Scale model given by the Fred R. David. Moreover, number of words and sentences used in the statements were also counted. As per published information of Pakistan Stock Exchange (PSX), a total of 9 pharmaceutical companies are listed within this sector. In this study all listed companies were selected to make analysis. Data needed to make comparative analysis of mission statement were collected from websites of these companies. The findings show that most of the pharmaceutical sector companies of Pakistan are making the average level of score and extreme to incorporate their concerns for customer, product, survival, philosophy and self-concept in their mission statements. But they are giving less focus to technology, market, public image and employees. The length of a mission statements are (Min. = 33 and Max. = 120) in words. VL - 2 IS - 2 ER -